- What is Breaking Edges?
Breaking Edges is a marketing and public relations enterprise
committed to provide entrepreneurs with tools to approach
multicultural markets providing greater opportunities to do
business with larger segments of the market.
The objective is to increase the profitability of small businesses,
specially in depressed times of the economy, through wise
business and marketing plans, based upon the principle of
equilibrium and a intelligent use of available resources, that will
minimize expenditures.
Another important purpose is to engage with entrepreneurs
reminding them that passion and hard work always need to be
reviewed, renewed and refreshed. Breaking Edges will outline
marketing and public relations paths for achievement to bring
business success.
Benefits
Ensure that companies are achieving a positive return on their
marketing budget.
Uncover affordable resources resulting in meaningful long-term
savings.
Assure that each business has in written, sound business and
marketing plans.
Account and support the application of those plans.
Capitalize on greater opportunities in multicultural markets.
Encourage entrepreneurs to tell their story about how they are
building their dream business.
Commitment
The commitment of Breaking Edges is to:
Continually stand by its clients – especially through hazardous
economic times;
Create unique and affordable marketing and public relations
solutions;
Provide mutual support systems to ensure success; and to:
Re-invent, if it is necessary, the projection of their business.
- Why Breaking Edges?
"Because nothing is more
dramatic than when
entrepreneurs decide to build
a business from scratch.
If the goal is to succeed, the
entrepreneur may arrive at a
crisis point when all prideful
symbols need to be broken in
pursuit of the Dream. The
entrepreneur is brought to a
personal encounter with their
inner-self.
This is the moment of
“breaking edges”. The prize will
be to discover their own power
to overcome any obstacle; and
will find the soul mate to share
those dreams and efforts, to
make those goals happen. If not,
they will starve, falter and
eventually give up.
“I am committed to passionate
working side by side with those
entrepreneurs who have
decided to "break edges."
We shall work together to
design and develop intelligent
marketing and public relations
plans to hurdle all obstacles,
and reach the prize of
accomplishment: transforming
dreams into meaningful and
profitable business.
Aurora Lavado
Marketing & PR Strategist
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